Go West Design Group
Engage, inform and inspire | Creative Solutions with Resonance
When Carmanah Technologies came to Go West Design Group through a recommendation, they were in a bind: their current design firm had not met time-based deliverables and the files they did receive were corrupt. Carmanah hired Go West to redevelop the design and produce a press-ready and web-optimized annual report within a very short time period. And we delivered! …
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Business Development experts Kerry Brown and Richard Larkin required re-branding for their company, Success Biz Coach, that appealed to their evolving specific audience of predominantly female business owners. Go West Design Group developed a unique visual identity and a cohesive suite of marketing products that was clear, concise and memorable. …
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When Applause Hair Studio changed hands, its new young owner came to us with some basic goals. She wanted to develop stronger relationships with her clients, increase repeat business, gain new clientele and expand retail sales. By refreshing the Applause brand, implementing an education-based marketing campaign and a initiating a coupon program, we helped increase Applause's bottom line by 10%. The branding went well beyond logos, to include redesign of the store interior, and creation of a cohesive dress code for the staff. Now all touchpoints with their clients are consistent and …
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Go West Design Group was thrilled when another design group recommended our work to Canoe Brew Pub, and happy to take over the management of their diverse promotional materials. We have developed concepts and opportunities to build and reinforce the Canoe brand experience and value. As a result, Canoe Brew Pub has enjoyed increasing revenue year over year. We also recognized the opportunity to assist with reorganization and help them reduce costs. Canoe paid for a lot of unnecessary time spent obtaining specific images, since they have over 2000 images on multiple storage devices. We …
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Ark Homeworks, offering a complete range of energy efficiency and home improvement products and services for over 25 years, Ark Homeworks hired Go West Design Group to develop a suite of promotional materials, signage and interior design solutions that conveyed results-based benefits to their customers. The outcome: a campaign that invited customers to learn what energy efficiencies and cost savings could be gained from Arks' range of home improvement products. …
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Creole Jewellery hired Go West Design Group to develop a distinctive visual identity and associated materials that reflected the custom jewellery designer's exacting standards and high quality. We started with the play on Chanel, and incorporated Creole’s initials into a clean, iconic mark. The result was a visual identity that reflected elegance, quality and versatility. Once completed, we incorporated the new “mark of distinction” throughout marketing materials to build upon their brand. Creole Jewellery’s positioning statement - “You deserve unparalleled …
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